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Crisis communications relates to both emergencies and controversial issu= es. Emergencies include but are not limited to: fires, bomb threats, terror= ist acts, earthquakes and other natural and man-made disasters. Contro= versial issues include: alleged improper, unethical or illegal conduct by m= embers of the University community, police and other agency investigations,= internal hearings or litigation involving the University or members of the= University community, student protests, and other situations that reflect = upon the institution=E2=80=99s reputation.
POLICY:
The Crisis Communications outline is designed to provide information on = how to respond to inquiries in situations and in connection with controvers= ial issues. When there is an indication of a potential crisis or contr= oversy involving Suffolk University, whether before or after exposure to th= e media, preparation for a timely, accurate response to the situation is pr= imarily the responsibility of the Office of Public Affairs. The Vice Presid= ent of Communications will be responsible for interpreting information for = dissemination to the University and the media. If the Office of Public= Affairs cannot provide all of the needed information, it will contact the&= nbsp;appropriate individual to gather the necessary information, or will co= ordinate with the appropriate person to speak with the media.
PROCEDURE:
Assess the situation:
The Incident Commander/Incident Support Team should determine whether it= is actually a crisis and, if so, gather complete and accurate information = from the appropriate sources as quickly as possible. This information= should be communicated immediately to the Office of Public Affairs.
The Incident Support Team will convene at the Emergency Operations Cente= r.
The Vice President of Communications may consult with the President, the= Senior Vice President for External Affairs, and University Counsel to dete= rmine whether an immediate response (internal and external) is necessary or= advisable.
The Incident Support Team will determine how/when to contact a= ppropriate internal and external constituencies. If the crisis is of major = proportions the Vice President of Communications may consult with the Presi= dent, the Senior Vice President for External Affairs, and University Counse= l before taking further action.
PLEASE NOTE:<= /strong>
All communications (telephone calls and correspondence) from out= side attorneys, and all legal documents should immediately be referred= to the Office of General Counsel.
Each manager should have a communication =E2=80=9Cweb=E2=80=9D for his/h= er department, listing phone numbers and contact order, should an emergency= situation arise. Please be sure to gather the necessary information = as soon as possible so that notification of a crisis can be given in a time= ly fashion.
Reviewed by | Date |
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Incident Support Team | 7/1/2015 |